Digital strategist turning stories into growth
Helping mission-driven organizations amplify their impact through data-informed strategy, compelling storytelling, and results that matter.
Great brands should be visible
You have a great product. Your mission resonates. But your content isn’t reaching the right people, and you’re not sure why.
You’re not getting found
Your website traffic is flat. Your ideal customers are out there, but you need them to find you before your competitors.
Your strategy feels scattered
You're posting on social, updating your website, sending emails, but it feels reactive. You need a plan to your effort into growth.
You don't have time for this
You're running a business, not a marketing agency. You need someone who can own your digital strategy and execute.
Services
For over 12 years, I've helped government agencies, nonprofits, and mission-driven companies achieve digital growth they can measure.
Digital & Content Strategy
Stop guessing. Start growing. I'll audit your digital presence, identify what's working (and what's not), and create a strategic roadmap with measurable goals. Then we'll build a content plan that drives action.
Audience research & segmentation
Competitive analysis & gap identification
Content audits & editorial planning
Channel strategy & KPI tracking
Blog writing & storytelling
Email marketing campaigns
Website Transformation
Your website should be your hardest-working team member. I'll redesign or optimize your site to improve user experience, increase conversions, and showcase your impact.
UX design & wireframing
Strategic copywriting
SEO optimization
508 accessibility compliance
WordPress & Squarespace development
Graphic Design & Brand Identity
Make your mission visually memorable. From brand systems to one-off graphics, I'll create visual assets that establish credibility, reinforce your message, and make your organization instantly recognizable.
Brand identity & style guides
Icon design & illustration
Marketing materials (print & digital)
Social media graphics
Presentation templates
Brand toolkits
Social Media Management
Social media shouldn’t be an after thought. I'll create a social strategy that amplifies your reach, drives meaningful engagement, and transforms casual followers into committed community members.
Social media strategy & planning
Content calendar development
Community management
Paid social advertising
Analytics & optimization
Featured Projects
Liz Fussell | Executive Coach
Designed and built a new website and visual identity for a nonprofit executive coach.
✔️ UX Design & Wireframes ✔️ Copywriting ✔️ Icon Illustration ✔️ Web Design & Build
Love 4 Wine | Wine Shop
Created a complete brand identity and digital marketing strategy for a boutique wine shop and tasting room.
✔️ Brand Guide ✔️ Copywriting ✔️ Email Marketing ✔️ Web Design & Build
What Clients are Saying
"Lauren’s work has continued to pay dividends long beyond her tenure here. To this day, her innovative and data-driven approach to online engagement remains a model and best practice our teams emulate."
Antonio Naglieri, Cultural Vistas
"During her time with us I received a variety of compliments for both Lauren directly and the work she inspired and often led. If you are looking for someone who can bring your digital communications or marketing team to the next level, I highly suggest reaching out."
Kevin Barta, Dijidl North
Let’s Connect
Marketing works best when you understand your audience—I’d love to learn about you.
Whether you want to grow your network or share best practices, let’s connect on LinkedIn.
